Government invests marketing money in a NL company making no-sugar-added oat bars and snacks

    Friday, 21 February 2025 12:00

    By Tonya Organ

    Industry Minister Andrew Parsons says the money is to assist the Oat Company with its export development strategy. He says the Oat Company has been manufacturing and selling oat-based energy bars and snacks since 2019.

    Government is investing $58,000 to help a Newfoundland and Labrador business making plant-based, no-sugar-added oat bars, find markets across Canada. Industry Minister Andrew Parsons says the money is to assist the Oat Company with its export development strategy. He says the Oat Company has been manufacturing and selling oat-based energy bars and snacks since 2019. Since 2022, the company has been steadily gaining traction in the local market by developing local sales channels at Newfoundland and Labrador Health Services’ cafeterias and local grocery stores. It has also found success outside the province, to the point where more than 60 percent of its revenue comes from sales outside Newfoundland and Labrador. Parsons says it’s all about building their brand  and it is important to invest in local food companies, especially now. This funding is from the Business Growth Program. 

     

     

    To report an error, submit a news tip, or provide feedback, please e-mail news@bayfm.ca or call (709) 637-0183.

    More from Local News

     

     

     

    BayFM recognizes support from the following agencies:

                        

    Today's Weather

    • Corner Brook

      Light rain

      High: 9°C | Low: 1°C

    • Deer Lake

      Light rain

      High: 9°C | Low: 2°C

    Recently Played

    Podcasts

    • BayFM On-Demand

      Corner Brook Mayor Jim Parsons on Bay Fm

      Corner Brook Mayor Jim Parsons on Bay Fm, Tuesday April 29, 2025

    • Qalipu Today

      Qalipu Today, April 29, 2025

      National Seal Products Day with Bill Penny!

    • Sunday Night Geek

      Sunday Night Geek, April 27 2025

      Sunday Night Geek, April 27 2025