Newfoundland Labrador Liquor Corporation to include community campaigns as part of business planning

    Tuesday, 9 April 2024 12:00

    By Tonya Organ

    Bruce Keating presented a cheque to the Kids Eat Smart Foundation yesterday for just over  $64,000. He says these campaigns will be continued and will be for causes that stretch right across the province. In December,

    The head of the Newfoundland Labrador Liquor Corporation believes campaigns like the Breakfast Blitz are part of the company’s overall business plan and strategy. Bruce Keating presented a cheque to the Kids Eat Smart Foundation yesterday for just over  $64,000. He says these campaigns will be continued and will be for causes that stretch right across the province. In December, NLC customers and suppliers supported the Community Food Sharing Association and its member food banks for the 12 Days of Giving Campaign. The campaign raised nearly $78,000. In addition, NLC staff collected over 1,000 lbs. of food.

     

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